Nikhil Masters 

I am a Lecturer in Economics at the University of Essex. My research is in behavioural economics with a focus on integrating interdisciplinary insights from psychology to better understand human decision-making.  

Specific research areas include emotions in economic decisions, competitive behaviour in dating markets, and the Behavioural Economics of Music (BEM) - a new interdisciplinary research programme at the intersection of economics and music psychology, addressing real-world challenges in the music industry.